Why Knowing the Difference Matters

In the world of Canadian weddings, the terms “planner” and “day-of coordinator” often get used interchangeably. But they’re not the same — and choosing the right kind of help can make or break your day.

From budgeting and vendor research to running the timeline and solving last-minute issues, these two roles serve very different purposes. One helps you build your wedding from the ground up. The other ensures it runs without a hitch.

Related: Should You Hire a Wedding Planner? A Photographer’s Honest Take

Wedding Photography by Ember Rose
Photography by Ember Rose

What a Full-Service Wedding Planner Does

Hiring a full-service planner means having a professional by your side from the beginning — often a year (or more) before your wedding date.

They help with:

  • Budgeting, vendor recommendations, and contract reviews
  • Design concepts, mood boards, and layout planning
  • Building and managing your timeline from engagement to reception
  • Coordinating the rehearsal, ceremony, and reception
  • Communicating with every vendor so you don’t have to

They’re your creative director, project manager, and emotional support system all in one.

Average cost in Canada: $3,500 – $8,000+

Photographer Tip:

Planners with strong vendor connections can unlock better timelines, reliable backups, and smoother communication.

Read: What to Put in Your Wedding Day Timeline (According to Your Photographer)

What a Day-Of Coordinator Actually Does

Despite the name, most coordinators begin working with you 4–6 weeks before the wedding. Their job is execution — not planning.

They’ll:

  • Review your contracts, timeline, and vendor list
  • Build a master schedule and floor plan
  • Confirm all vendor details and arrival times
  • Run your rehearsal
  • Oversee the entire wedding day

They don’t design your wedding or help you source vendors — but they make sure your vision comes together smoothly.

Average cost in Canada: $900 – $2,500

Photographer Insight:

“Some of my smoothest weddings had a strong day-of coordinator. They kept things on track, found missing family for portraits, and adjusted the timeline without anyone stressing out. It made all the difference.”

Read: Things That Always Go Wrong on Wedding Days (According to Photographers)

Wedding Photography by John Lyons
Photography by John Lyons

So… Which One Do You Need?

Situation

Full Planner
 

Day-Of 
Coordinator

Planning a multi-day or multi-location event

 

Planning from another province or country

 

DIY venue with no staff

Small guest list (under 50), simple setup

 

High-stress personality who wants full support

Want partial help but not full planning

✅ 

 

When You Shouldn’t Skip Either

You absolutely need one of these roles if:

  • Your photographer ends up running the schedule
  • Vendors don’t know who to check in with
  • You’re being asked logistical questions all day
  • Timelines slip and no one steps in
     

Read: Wedding Photographer Horror Stories (and What You Can Learn From Them)

Wedding Photography by Lucy Baum
Photography by Lucy Baum

Bonus: Partial Planning Exists

Many planners now offer flexible packages — like “month-of” planning, design-only support, or vendor sourcing. If full planning feels out of reach, ask what’s available à la carte.

Trying to budget wisely across the board?

Read: How to Hire an Affordable Wedding Photographer (Without Regretting It Later)

Final Thought: You Deserve Support

Even a small wedding deserves strong support. Ask your photographer or venue for coordinator recommendations — and give yourself the gift of presence on your big day.

Explore more: How to Plan a Wedding in Canada — Month-by-Month Timeline